Latest
Twitter, now X, reinstates Kanye West’s account
The platform had suspended the musician in December after a swastika post – one of several antisemitic comments he made last year that cost him numerous business deals as well.
- by Shera Avi-Yonah
Rebranding Twitter headquarters to X might have broken the rules
Police had already stopped workers from removing the brand’s iconic bird from the side of the building, saying they hadn’t ensured pedestrians safety if anything fell.
- by Janie Har and Haven Daley
Opinion
Elon Musk
X marks a move to the dark side for Twitter. Here’s Y
The study of signs and symbols, semiotics, can help us grapple with Elon Musk’s transformation of Twitter.
- by Mary Winter
Opinion
Social media
Elon Musk just doubled down on his deluded plan for world domination
Elon Musk’s eccentric, erratic and impulsive behaviour has helped make Twitter a disaster on many fronts. His latest gamble is part of a bigger plan.
- by Stephen Bartholomeusz
Opinion
Social media
Elon Musk is not a poison for Twitter, he’s a parasite
Twitter has the kind of recognition most brands can only dream of. Musk wants to bury it.
- by Tim Biggs
Updated
Social media
X factor: Elon Musk chooses new Twitter logo
Elon Musk says the social media company will replace its well-known blue bird logo with an X after acknowledging advertisers have been slow to return.
- by Mrinmay Dey and Michelle Conlin
Opinion
Social media
How’s my social media life? Complicated, but I’m picking up the Threads
I was so proud of myself when I quit Twitter. But now, irrationally, I’ve signed up to Mark Zuckerberg’s rival version. What’s wrong with me?
- by Jan Fran
Opinion
Social media
Hit app Threads is intoxicating – it offers the internet we were promised
I may be experiencing the early rush of a product designed for addiction, but Meta’s new Twitter killing app seems like a salve to the awful things on social media.
- by Jordan Guiao
What Threads is missing as it tears down Twitter
Millions have signed up for Meta’s Twitter alternative, but it’s clear Threads will need to change a lot over the coming months.
- by Tim Biggs
Threads becomes most rapidly downloaded app, raising Twitter’s ire
Threads is a surprise hit for social media giant Meta, which has been badly in need of a win after being scrutinised for spreading misinformation and other toxic content.
- by Mike Isaac